Chinese New Year

Welcome to the Long Era - The New Face of Chinese New Year.

The Chinese New Year, also known as the Spring Festival or Lunar New Year, is the most important traditional festival in Chinese culture. It marks the beginning of the Chinese lunar calendar and usually falls between January 21 and February 20.

The celebration lasts for 15 days, with the main event occurring on the first day of the lunar new year. People celebrate with various customs and traditions, including family reunions, feasting on special foods, giving and receiving red envelopes (hongbao) containing money for good luck, and participating in dragon and lion dances. Each year in the Chinese zodiac is associated with an animal, and celebrations often incorporate symbols and traditions related to that animal.

The Chinese New Year is a time for people to come together, honor ancestors, and wish for good fortune and prosperity in the coming year. The exact date of the Chinese New Year varies each year, as it is based on the lunar calendar.